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MRON Rewards Channel Partners (Wednesday, April 01, 2009 )

MRON International has rewarded its top 20 dealers from South & North part of India who were the winners of “Chal Ud Ja Re Panchi” (Q3 2008) program, with a 4 nights / 5 days trip to Thailand .

Continuing its efforts to maintain cordial relations with its channel partners, it was first-of-its-kind for a dealers, the company organized a fully-paid trip to Bangkok & Pattaya. ‘Chal Ud Ja Re Panchi' is a reward program initiated by MRON to recognize its channel partners. It was launched in Q3 2008 and the scheme entailed selling different models across various product categories, the incentive was a 3 nights / 4 days trip to Thailand under scheme-1 awarded to 20 partners, 2 nights / 3 days trip to Goa under scheme-2 awarded to 45 partners and the microwave oven under scheme-3 was awarded to 66 partners.

The group led by Naveen Garg, take off for 4 nights / 5 days trip to the exciting locales of Bangkok and Pattaya on 16th March. According to Naveen Garg, Director, MRON, the company introduced this program for the first time. “It has been quite successful and this is our way of rewarding our loyal channel partners”.

“This trip was a good experience and provided us an excellent opportunity to create networking, building of trust relationships with the channel partners and hope this experience would motivate them to work more closely with MRON and this pull, in turn would enhance channel partners business and thereby improving their growth and the margins added,” Garg.

“This is the time when the entire world economy is witnessing a downturn and going through tough financial crisis. We extended this trip to 4 Nights/ 5 Days for our partners as an acknowledgement to their contribution in the growth of brand MRON and we do assure all our support and reward their efforts time to time,” he added. MRON as a part of their promotional program decided to launch such scheme in Q-1, 2009 to keep their partners motivated.

MRON has shown tremendous growth in the IT Hardware sector. In a short span of time the company has set up 14 branches and 29 Service centers across India . The company is continuously expanding its channel operations in D & E towns as well, with the effort to reach out to extensive segments of consumers across India and at the same time have plans to introduce several new products across their assortments of subwoofers, premium computers cases and USB products over the next 3-4 months.

MRON objective to launch this program is to improve market coverage, improve focus of partners and enhance branding.


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